Gowanda Gorillas
The Gowanda Gorillas of New York is a baseball team that is a representation of fusion, power, resilience, and community pride, reflecting the determination of the team and the unyielding spirit of the village of Gowanda located in western New York. It symbolizes the town's relentless pursuit of victory and its close-knit community. The team's mascot is a robust and spirited Gorilla, representing strength, tenacity, and the unwavering resolve of the players and the town. The Gorilla signifies the team's determination to excel in the world of baseball.
Logo
Features a powerful Gorilla in a dynamic baseball pose about to swing, flanked by a watermelon red and sky blue uniform. The team’s mascot and name Gorillas is written in a bold, vintage font, creating an exciting and dynamic visual identity. The strokes behind the figure and word-mark create depth for a more modern overall look. The choice of a gorilla as a mascot represents strength, power, and intimidation. Gorillas are among the strongest animals in the animal kingdom, and this signifies that the team is a force to be reckoned with.
Typography
Color Palette
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The emotional impact of colors and their compatibility with the overall concept was key before developing the several team touch-points. Insights from color psychology guided the choice of Gowanda Red for passion and Gorilla Blue for unity. These colors were carefully balanced to create a harmonious contrast.
Concept
Uniforms
The home uniform is predominantly Gowanda Red with Gorilla Blue accents, while the away uniform is predominantly White with Red and Blue accents. This combination of red and blue adds vibrancy and dynamism to the team's appearance. Red is the primary color in the home uniform, which aligns with the team's identity as the Gowanda Gorillas.
Stadium
The Gowanda Gorillas' stadium offers an electrifying atmosphere, complete with fan zones, local food vendors, and interactive exhibits showcasing the team's connection to the town. It’s location, in the heart of the Big Apple, allows for fans from around the state to attend home games at an affordable price with the use of the transportation system that traverses through different towns around the city.
Located in New York City, NY
